This is so incredibly useful. Was there ever a transcript for this anywhere?
To add to this, I just finished writing about the 11 strategies to implement to keep people engaged, get more visitors, convert more backers and get existing backers to increase their contribution to your campaign.
It really a list of what you can do
every single day for the next 30-60 days of your campaign so that you can really hit the ball out of the park for your project. Each tactic has different levels of difficulty, but be assured that this is what successful campaigns that you see out there on Indiegogo and Kickstarter are putting in the time and effort to do.
Here's the list!
1. Directly message backers after they back your project
2. Launch advertising
3. Launch a referral campaign
4. Update your crowdfunding campaign page
5. Outreach for cross-promotions
6. Outreach to people who are likely to cover your project
7. Run a Kickstarter Live /Reddit AMA/Facebook Live session
8. Pay for backer-focused promotions
9. Release stretch goals
10. Create upsells and add-ons
11. Streamline your rewards
If you're looking for more detail on how to implement each item, feel free to check the full post here:
https://crushcrowdfunding.com/11-tactics-to-get-more-visitors-convert-more-backers-and-get-more-funding-for-your-crowdfunding-campaign/