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dawnbrown · by **dawnbrown** » Thu Jun 06, 2013 12:09 am

Hi guys,
We have 6 days left and we're not going to make it. Having trouble getting traffic to the page. Any help is appreciated. Thank you!

http://www.kickstarter.com/projects/1799094921/house-of-monsters-stop-motion-short-film

sbriggman · by **sbriggman** » Sat Jun 08, 2013 12:15 am

Hi Dawn,

What would you have done differently if you could go back in time?

Sal

dawnbrown · by **dawnbrown** » Tue Jun 11, 2013 8:11 pm

Hi Sal,
Thanks for your question.
If I could go back and do this over again, I would set the goal really low, like $1000, so we would be guaranteed to keep everything we raised.
As it stands now, we will lose the $13,700 we worked ridiculously hard to raise.
Even though that amount won't cover the cost of the production, it would certainly have helped.
Dawn

sbriggman · by **sbriggman** » Wed Jun 12, 2013 6:35 pm

Good to know- Do you plan to run another?

dawnbrown · by **dawnbrown** » Wed Jun 12, 2013 6:55 pm

I am considering it.
I'm concerned that I have burned my bridges with my social network. With our paid Facebook advertising and boosted posts, etc. we were reaching about 103,000 people. At the end of the second week into our Kickstarter campaign, there was a MASSIVE drop in our reach. Everyone dropped House of Monsters from their news feeds. Now we're only reaching about 4,000 people, and they are exhausted from all the posts. We only had 7 backers come from our Facebook followers. I can't go back to that well again.

How can you possibly have a successful relaunch when you've already completely exhausted and your social network?

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