Here is our indiegogo page. We have an unusual situation and need some help on how to make indiegogo work for us.
https://www.indiegogo.com/projects/help ... /x/6580097I have read lots of online advice on using indiegogo.com, but our situation seems to be different from the majority of people using crowd funding. We are an already established brick and mortar business, but a very new one - 18 months old. We have grown quickly and made a very good name for ourselves in our very small town of Amherst Ma.
After investing everything we had in opening our business, we found out just 1 month ago that our building is going to be sold and demolished to make way for a new development. We found a new space, but cannot afford to move there without help. We have not yet earned back our initial business investment. We turned to crowd funding to try and raise the resources necessary to move and stay in business.
It seemed perfect, we have a fantastic customer base, over 1000 facebook fans in the 18 months we have been open. Amherst is a very liberal, very small town place with lots of people very outspoken about small local business. The town has 26K residents and UMASS that is located 1/2 mile from us has an additional 30K students. So we thought that with media exposure and speaking with the hundreds of customers who walk through our doors each week we would be able to raise the money we need. We are a favorite hang out place for the students, and have already developed a regional reputation as a must visit destination when in town.
While the verbal support has come in spades, the financial support has not. We have been in all the local papers, on the local news and everybody I run into in town tells me they heard we are being forced to move, they heard we are trying to raise money. But the donations are not coming in.
Can you offer any advice that is more specific to this somewhat unusual situation.