KickstarterForum.org

[moonmama]

Hi all,

Just letting you know I have invented a product called the Take-Off Tote - the first-ever All-In-One Diaper Bag, Feeding Pillow & Play Mat.

http://www.kickstarter.com/projects/moonmama/take-off-tote-3-in-1-diaper-bag-feeding-pillow-and?ref=live

I'd love you to check it out and make a pledge if you can. Please spread the word on Facebook - our page is [url]facebook.com/moonmamahq[/url]

And our website is http://www.moonmama.com.au

Thanks so much!

Gemma

[dougk16]

Very cool idea...one suggestion I would make is to have an image front and center that shows the steps of how this converts from a tote to the pillow and play mat, because it's not entirely clear to me...maybe show diagrams from your patent, if any...actually showing a copy of the patent itself somewhere might be cool...really emphasize how much you've invested in the project already...I saw the patent link but it's not a user-friendly site.

Good luck!

[moonmama]

Thanks Doug! Cheers for the feedback.

[sbriggman]

Out of curiosity, why did you choose Kickstarter over Pozible?

[moonmama]

I guess it was timing - Kickstarter was launching in Australia around the time I planned to launch and I wanted to get some leverage from that. Plus it's the global leader so potentially had a bigger built-in audience of course. Any tips for getting backers? I am considering getting a PR firm to help. Suggestions?

[sbriggman]

Most of my tips are on CrowdCrux.com. Have you tapped out your friend/family base of supporters completely? How have you been marketing it to date?

[moonmama]

Hi,

Thanks for the reply. I've seen your wonderful tips and have applied some of these, including putting a presser on your website. I'm actually a former journalist so I've sent out a press release and contacted my local media and my hometown media too, the local girl turned inventor type angle. I've also emailed mummy bloggers but I've heard back from a few saying they won't do anything until the product is manufactured so they can do a giveaway!

I'm considering hiring a professional PR firm, but the cost seems to negate the point of hiring them as I'm only after $10,000 on Kickstarter and could potentially spend thousands on PR!!!

Any recommendations for an affordable crowdfunding/parenting PR agency?

Cheers.