The million-dollar Betterback Campaign on Kickstarter
Posted: Tue May 12, 2015 10:30 pm
Are there Betterback backers (or "Betterbackers) in this forum?
The Betterback’s million dollar Kickstater campaign has been a phenomenon. It is amazing how many people are suffering from bad postures and how a rather simple product can help. The BetterBack creator (whoever was the original, let’s not get into the heated debate!) certainly recognized the debilitating effects that improper sitting posture can have on a body!
Here is some advice to the “BetterBackers” from Dr. Naveen Sharma DC of our Sleep Yoga™ team:
“Although this product is convenient, I do not recommend people using it as their “crutch” or sole means for maintaining proper spinal alignment and posture. After using the product for a several days, I would recommend discontinuing its use and trying to sit with proper posture mimicking the devices’ effect, this in fact will help strengthen the posture stabilizer muscles, improve breathing and circulation, and ultimately get you the best results in the long run. You can repeat this routine, couple this with regular exercise, good quality sleep, and easy to implement stretching program to get the most benefit.”
At Sleep Yoga™, our mission is also to help people improve posture, and more importantly get a better sleep. We have just kickstarted our campaign as well and we are offering a unique collection of originally designed posture improving products.
https://www.kickstarter.com/projects/18 ... ture-and-h
www.facebook.com/sleepyogapillow
The Betterback’s million dollar Kickstater campaign has been a phenomenon. It is amazing how many people are suffering from bad postures and how a rather simple product can help. The BetterBack creator (whoever was the original, let’s not get into the heated debate!) certainly recognized the debilitating effects that improper sitting posture can have on a body!
Here is some advice to the “BetterBackers” from Dr. Naveen Sharma DC of our Sleep Yoga™ team:
“Although this product is convenient, I do not recommend people using it as their “crutch” or sole means for maintaining proper spinal alignment and posture. After using the product for a several days, I would recommend discontinuing its use and trying to sit with proper posture mimicking the devices’ effect, this in fact will help strengthen the posture stabilizer muscles, improve breathing and circulation, and ultimately get you the best results in the long run. You can repeat this routine, couple this with regular exercise, good quality sleep, and easy to implement stretching program to get the most benefit.”
At Sleep Yoga™, our mission is also to help people improve posture, and more importantly get a better sleep. We have just kickstarted our campaign as well and we are offering a unique collection of originally designed posture improving products.
https://www.kickstarter.com/projects/18 ... ture-and-h
www.facebook.com/sleepyogapillow