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What am I doing wrong?
Posted: Sat Oct 17, 2015 3:28 pm
by JKowsh
Hey all,
I just recently launched my first Kickstarter campaign (on Day 5 of 30) for a short film I'm trying to get funded and things have not gone well so far. I only have two backers and have raised less than 1% of my target. Despite being "promoted" by a popular blog's twitter account and one of our stars (who has a very large twitter following) on his social media platforms, things are not working out.
I've put a lot of time and money into our trailer video and everything else but still.....nothing. If you can take a look and tell me what I may be dong wrong, I would be extremely grateful:
https://www.kickstarter.com/projects/10 ... n-lights-1Any feedback is appreciated.
Re: What am I dong wrong?
Posted: Sun Oct 18, 2015 8:08 am
by giftsandcoupons
Hi, I actually think your project belongs on Indiegogo rather than kickstarter...
Ok, I'll just let out my thoughts on this project and see how you respond.
I think it's a big "ask" to ask for $20k. It actually seems you've got it in place (or already shot it?) and just need to pay off the film?
My concern is you're asking for backers but they don't have any input. You're based in Canada? so your top tiers involve backers being on set which is complex since you're asking for worldwide funding.
The next thing is there's no input into the actors or director. I think the Director can make or break a film, but there's no info on his previous films (or how they did on say sites like Rottontomatos).
Seeing things like costs for catering is a big ask too, you're on a budget so surely you need to work out a way yourself to fund that.
I would of liked to see a tier where you'd give a name drop to a person or put some company's logo/url in the background of a couple of shots. Even rename your lead characters after the highest backer if you wish...there needs some adaptability in your campaign, rather than offer a tshirt or something else which doesn't have a high value.
Good luck with it, but I think you're reaching out to the wrong audience hence the 2 backers.
Re: What am I dong wrong?
Posted: Sun Oct 18, 2015 8:49 am
by JKowsh
Hey, thanks for the feedback!
-What makes you think this would be better suited for indiegogo? I figured since KS was the cream of the crop, I'd try it here first but I guess I might've made the wrong decision.
_20k may be too much, you're right. No, that trailer was just shot for the purpose of showing it on KS, which is why it's so low quality.
-The reason there isn't too much about the actors and director is that they don't have much experience. However, linking to their past work would be a good move.
-I had a hard time finding rewards that people would like. I never understood how people would set rewards that they would have to ship internationally at 50 bucks when it costs 90 to ship.
First time crowdfunding.....
Re: What am I dong wrong?
Posted: Sun Oct 18, 2015 9:03 am
by giftsandcoupons
I see Indiegogo more of a way of raising funds, whilst KS backers generally expect something back.
I actually didn't see the trailer ;/
I like the idea that you're rewarding backers with their product/name/photo/url in the film itself...it's not ideal, but it'll be a great feeling to stop a film and see your mention in there.
Re: What am I dong wrong?
Posted: Sun Oct 18, 2015 9:12 am
by giftsandcoupons
Also the title is "doing wrong" not "dong wrong" ? You might get the wrong sort of replies if using a dong...