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Crowdfunding Demographics: Understand Kickstarter and Indieg

Posted: Mon Dec 01, 2014 5:11 am
by MattBnB
I’ve been busting my butt on a new article. I know guys are the best when it comes to crowdfunding and especially Kickstarter and wanted to get your feedback on how it came out.
http://artofthekickstart.com/crowdfundi ... o-backers/

Re: Crowdfunding Demographics: Understand Kickstarter and In

Posted: Sat Feb 20, 2016 8:07 pm
by kristenm
I know this is an old thread but.....Helpful article. Thanks!

I am wondering if there is any more detailed demographic statistics out there or maybe someone just has some experience or advice?

I am launching a business manufacturing children's backpacks & lunch boxes.

I am wondering if moms are using Kickstarter or IGG and if a kids product, and more specifically, a "back to school" product, would be worth investing the time into creating a campaign.

Obviously, I would have to be careful about the timing, but aside from that, is there data anywhere that would help me with this?

Re: Crowdfunding Demographics: Understand Kickstarter and In

Posted: Mon Feb 22, 2016 9:26 am
by smokoinc
Great Article Matt, really informative ;)

Re: Crowdfunding Demographics: Understand Kickstarter and In

Posted: Tue Feb 23, 2016 3:20 am
by Cristina
This post has been moved to the Kickstarter and Crowdfunding Questions Only (Strict) section.

Re: Crowdfunding Demographics: Understand Kickstarter and In

Posted: Wed Aug 14, 2019 4:31 pm
by nomlinz
This is an older thread, but definitely a worthwhile read!

It seems like in 2019, demo (male/female, income, education) still hovers around the same percentage with changes in the percentage of mobile/desktop users.