Figuring out your conversion rate - really important!
Posted: Sun Nov 02, 2014 7:05 pm
I just discovered this - how to see how many people have clicked on your ks page. Then you can divide that number by the number of pledges you have. That shows your conversion rate.
This is important because, as far as I can tell, the ks dashboard shows only how many times the video has been watched and the percent of those who have watched it to the end. I was initially disappointed because that was a large number compared to the pledges I received. Then I realized I should try to actually try to find a way to see the page traffic.
Unless I've mis-read this, we can use [url]bitly.com[/url], put in the ks short link with a + at the end and bitly shows the metrics on page views. I did that a few minutes ago to find that, even though the video was viewed over 150 times, the page traffic was only 7 times. I have 7 pledges - a 100% conversion rate. Maybe things aren't so bad!
You can get your ks short link by clicking on the <>embed link just under your ks video. Try it and see what you get.
Is there something I'm missing here? Has anyone else tried this? Right now I have no confidence that I'm using this properly. Anybody know?
This is important because, as far as I can tell, the ks dashboard shows only how many times the video has been watched and the percent of those who have watched it to the end. I was initially disappointed because that was a large number compared to the pledges I received. Then I realized I should try to actually try to find a way to see the page traffic.
Unless I've mis-read this, we can use [url]bitly.com[/url], put in the ks short link with a + at the end and bitly shows the metrics on page views. I did that a few minutes ago to find that, even though the video was viewed over 150 times, the page traffic was only 7 times. I have 7 pledges - a 100% conversion rate. Maybe things aren't so bad!
You can get your ks short link by clicking on the <>embed link just under your ks video. Try it and see what you get.
Is there something I'm missing here? Has anyone else tried this? Right now I have no confidence that I'm using this properly. Anybody know?