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Looking for criticism, help finding my crowd

Posted: Mon Sep 15, 2014 8:14 pm
by ctclements
Hey guys!

I'm with kubeni, link is in my sig. We had a good, healthy start and are now about 33% of the way there after 6 days. The one thing I think we are having a problem with is finding our target audience online. We are a party game. There are tons of forums related to board games, but most seem to be more dedicated to Euro style, much more complex games. I'm not sure where we can find the casual/party crowd.

Any feedback on the page would be great as well. We've seen some confusion in regard to what people are getting, how many people can play, etc. I think we've done well to clear it up, but there is always more room for improvement.

Re: Looking for criticism, help finding my crowd

Posted: Mon Sep 15, 2014 8:24 pm
by RICSB
Concentrate on Game Night, not so much games or the likes. Our family has Game Night and we're always looking for something new. Find out how many are not just interested in your product but how many play games on a regular basis.

Re: Looking for criticism, help finding my crowd

Posted: Mon Sep 15, 2014 8:30 pm
by ctclements
Great idea. I knew there was a name for it, I just couldn't think of it. I'll start looking around and seeing what I can find, there has got to be bloggers out there that do posts about their game nights.

Re: Looking for criticism, help finding my crowd

Posted: Mon Sep 15, 2014 8:40 pm
by RICSB

Re: Looking for criticism, help finding my crowd

Posted: Mon Sep 15, 2014 10:49 pm
by MattBnB
here is one great Kickstarter board game group on FB. there are tons more.: https://www.facebook.com/groups/KickstarterBestPractices/

what have you been doing for promotion? here are some strategies that can help: http://artofthekickstart.com/the-6-kickstarter-campaign-promotion-strategies-no-one-is-doing-that-actually-work/

You can find a bunch more useful info and strategies on the site if you check it out.