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Actrek Campaign - 3 days in. Need your advise.
Posted: Mon Jan 25, 2016 5:19 am
by Actrek
We launched our campaign on Kickstarter 3 days ago and has been 20% funded. We noticed that most backers have backed multiple projects. Not sure if majority of the backers on Kickstarter are in the same group and wondering if we are doing the right thing.
Our campaign is at
https://www.kickstarter.com/projects/926317790/actrek-the-worlds-first-smart-fitness-solutionAny advise is greatly appreciated.
Re: Actrek Campaign - 3 days in. Need your advise.
Posted: Mon Jan 25, 2016 8:32 am
by hyperstarter
Congrats! You've raised alot, which must of meant you connected with influencers early and had a marketing plan in place.
To be honest, the title and description of your project doesn't really sound wearables or watch related.
In my mind, I'm wondering if this is a replacement (cheaper?) than FitBit or Nike's version...perhaps you should have a side by side comparison with a list of what each of your wearables can do.
I also think people might treat this like an iWatch too, so again I'd have some mention on there. I think you need to add the "In the News" part higher up the page.
It's a great page, I can see you've spent ages on it. If you need any advice on finding specific influencers in your niche, feel free to get in touch!
Re: Actrek Campaign - 3 days in. Need your advise.
Posted: Tue Jan 26, 2016 5:23 am
by justalead
We really like the video on your campaign. We just recommend adding one more lower reward. Our studies show campaigns with 5 or more rewards reach their goals. Maybe a lower reward as a simple thank you. If you would like marketing assistance just contact us. Good luck!
Re: Actrek Campaign - 3 days in. Need your advise.
Posted: Tue Jan 26, 2016 9:18 am
by Actrek
Hi Hyperstarter;
Thank you very much for your advise. We did struggle with our title while Actrek is more a comprehensive solution rather than just a fitness tracker. We approach health and wellness in a holistic way so that users could treat and manage their fitness needs more effectively.
Please do advise us on how to approach the influencers.
Thanks again for your help.
Re: Actrek Campaign - 3 days in. Need your advise.
Posted: Tue Jan 26, 2016 1:20 pm
by hyperstarter
Hi guys, do you want to PM me on this forum or send me a message via
http://www.giftsandcoupons.com/submit (Hyperstarter is still being worked on)
Thanks
Actrek wrote:Hi Hyperstarter;
Thank you very much for your advise. We did struggle with our title while Actrek is more a comprehensive solution rather than just a fitness tracker. We approach health and wellness in a holistic way so that users could treat and manage their fitness needs more effectively.
Please do advise us on how to approach the influencers.
Thanks again for your help.