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Thoughts on Running Multiple Kickstarter Campaigns

Posted: Mon Jun 09, 2014 8:41 pm
by sbriggman
I've been getting this question a lot recently and decided to write up a blog post on the subject: http://www.crowdcrux.com/running-multip ... campaigns/

Let me know what you think!

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Re: Thoughts on Running Multiple Kickstarter Campaigns

Posted: Tue Jun 10, 2014 7:59 pm
by Hentai
I agree whole heatedly. If you are running a Kickstarter you should be devoting 100% of your time and energy in making that campaign as successful as possible. Trying to do more than one at the same time is a terrible idea.

Likewise once your first campaign is successful do you really need a 2nd one? I would work on directly marketing to your now existing customer base (trying to get them on your mailing list, etc.) and see if direct marketing is an option for you.