10. Your project name is very long. It's not very imaginative, particularly with those numbers in parenthesis in front of the Truck McK part of it. You live in Texas. Yet, the name for your food truck makes no attempt to horn in on the Texas mystique. Even the term, food truck, isn't very grand or eye-grabbing. I think that you need something more memorable, more imaginative, more colorful, as far as the name for your project is concerned.
11. I did a search on Kickstarter for food trucks. I tried to sort it by most funded. Check this link out, if you haven't, already:
https://www.kickstarter.com/discover/advanced?category_id=311&sort=most_fundedLook some food truck projects over, as far as ones that have reached their respective funding goals, already. See what grabs your eye, what you think that they did right.
12. Your project page says that your project has 35 shares. Thus, word about your project isn't spreading very far and wide. So, for the most part, the world doesn't really know about your project. If they don't know about it, how can they care about it? If they don't know about it, then how can they fund it?
13. Your project page's imagery is lacking, as far as social elements are concerned. Food attracts people. Yet, aside from yourself, who is on visual display? Where are the photos of you interacting with people, particularly in a food-related or restaurant-related setting? Basically, you are visually whispering in such hushed tones as to be non-existent, on the social elements end of things. Your other visual elements are demonstrating to you that they are not up to snuff,t o get the job done.
14. For a project like this, you should give yourself the maximum amount of time possible. After all, you have no real momentum going into your launch. Plus, your project is hamstrung by the fact that your Facebook page only has 157 or 167 friends on it. Your project currently has a grand total of just 2 backers. The up side to that is that they pledged for $97 bucks, each. Socially, your project is as good as dead.
15. On your Facebook page, the first photo that catche smy eye is this one:
It's a colorful photo, but it doesn't project the right image. You're trying to raise almost twenty-four thousand dollars in funding, Darrell. People will click on your Facebook link. Not all of them, but some of them will. Why? Because, it's quite natural, if they seek to learn more about the story that is you and your project. By and large, I think that your project page, in its current incarnation, does an absolutely horrible job of telling your story.
16. Your one-man spam assault of your own Facebook page won't get the job done. Why? Because, you're talking, but not saying anything interesting. So, what do people who encounter it do? They tune you out. If they tune you out, then they won't back you. Again, it's another example of how you are handicapping your project.
17. I watched your video, a bit earlier. It needs a re-do. Aside from its video editing issues, what in it is supposed to really sell people on backing this project? Yeah, it's a video, but how interesting is it? How captivating is it? How exciting is it? Keep in mind that you've had a week or so to gain the two backers that you have, to date. My opinion is just an opinion of one, Darrell. But, you know your Facebook friends and your family better than I do. So, why aren't they backing this project?
On a purely personal level, I think that food trucks are a great concept. Yet, I have looked at several different food truck projects over the last couple of months or so, and even though I am receptive to backing a food truck project, these kinds of projects invariably tend to be undersold by their project creators. What I typically see are thousands and thousands of dollars asked for, if not tens of thousands of dollars, but little tangible evidence that these project creators are very good at connecting with people, visually. Kickstarter is a visual medium. Your visual sales pitch isn't persuasive. For the most part, it's boring.