MusicMayhem wrote:Hello Jean -
Sounds like you are well prepared! Very professional video as well! We recently launched our campaign http://back.musicmayhem.net and have been deluged by dream merchant groups that want to sell their services, PR firms and all sorts of different advertisers and marketers. It's hard to sort through all of the noise and I'll bet that your personal approach will be more effective though time consuming as you said.
Wishing you all the best.! Bill
They're a bit scammy, right?
For this project I had made it at the start of the year but cancelled because I hadn't researched Kickstarter enough (- very naive - I've come a long way). I used two of the PR firms that reached out to me,spent about $100 bucks on them. What happened? Nothing special! I got people that were paid to share the video (50 shares) and it wasn't in front of the right audience at all.
Those companies aren't exactly my expertise and can't quote that they work.
Personal, direct and helpful is the right way to go. Try your local newspapers and small blogs, then if they publish you, reach out to larger blogs and quote where else you've been published to give yourself credibility. Small blogs have featured my project and my newspaper - still trying with the larger blogs but that was some advice I heard from a successful campaign.
All the best! Really hope your campaign is a success!
- J
