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Thank you for the feedback everyone! We are shooting a segment with the local news tomorrow and hopefully that will give us a lift. We were hesitant to launch with such a lofty goal, but know how much it will take for us to make this happen. In hindsight, it may be too aggressive, but go big or go h...

We launched our Kickstarter campaign https://www.kickstarter.com/projects/tanyapalazzo/the-happiness-is-project last Monday and got off to a decent start. After reaching out to our 700+ connections on FB, Instagram, Twitter, and LinkedIn we secured $5,100 in pledges from 69 backers. The Happiness Is...

This is an excellent article, with great tips. We have tried several of these for our campaign https://www.kickstarter.com/projects/tanyapalazzo/the-happiness-is-project. We have had some difficulty getting our project off the ground, so these will be useful.

Thank you!

Put thought into your rewards and make sure they align in some way to the overarching theme of your project.

Hi everyone! My name is Joey, co-author of the blog, http://www.potluckhappiness.com and full-time marketer for Toyota. My partner, aka wife Tanya (Photographer?Artist/IT pro) and I recently launched our first Kickstarter campain to support The Happiness Is Project. We started this journey with the ...