KickstarterForum.org

• Run the ads yourself
  Hire an Advertising Manager who knows crowdfunding to run ads
  Hire an Advertising Manager who doesn’t know crowdfunding to run ads

nomlinz wrote: ↑Fri Jun 12, 2020 8:34 am There are three ways to approach Facebook and Instagram ads:

• Run the ads yourself
  Hire an Advertising Manager who knows crowdfunding to run ads
  Hire an Advertising Manager who doesn’t know crowdfunding to run ads

In all of these cases, you’d always want to filter for the words “crowdfunding”, “Kickstarter”, and “Indiegogo” for every single audience that you create.

What to do in Facebook Business Manager:

1. Find the Audiences page within the Assets section of your Facebook Business Manager.
2. Click Create Audience and choose Saved Audience.
3. Choose locations, age gender, languages, depending on your project.
4. In Detailed Targeting, include “crowdfunding”, “Kickstarter”, and “Indiegogo”
5. Click Narrow Audience and fill in information for your project audience


Ok, so Facebook and a great ad campaign can be the game-changer.

Typically, you’ll see 3-5% of an email list convert into a backer by the end of your campaign. That’s quite low compared to the effort you’ll have to put in to even build the email list.

There is this campaign "Move: A brand new supermarket" https://crushcrowdfunding.com/how-move- ... aunch-day/

They Found Leads 12x More Likely To Become A Backer starting with Facebook Ads.

A person clicks on a Facebook/Instagram ad and is taken to a landing page.
On the landing page, the main call-to-action is to give us their email address so they can get notified when we launch.
This is where the typical lead generation funnel for crowdfunding ends. We took it one step further.
After the person has given their email, we then make an offer for them to put down a $1 deposit to reserve the membership at the best discount and early access to the project.
If they put down the $1 deposit, then they are invited into the closed Move Insiders Facebook Group.


If you want to learn more about where to get your crowdfunding experts you can go to the blog: https://crushcrowdfunding.com/where-to- ... g-experts/

Kaji wrote: ↑Tue Apr 20, 2021 11:08 am Pretty good information for those who want to promote their products on FB by themselves, but I think that the most efficient way is to find a professional marketer which will do a high level targeting for you, so the results gonna be time more satisfying. Everything is up to you anyway. As an affiliate marketer, I am always interested to promote all kinds of products, so I used to work with xnura.com. It's groove funnels strategy, one of the best tools I have ever worked with. First time when I tried it, I increased the sales for my meditation products for 87%, which is pretty high for my wallet.