Vanessa wrote:The best time for distributing a press release is when your campaign is at least 30% funded and you should aim to reach these 30% within the first week. Main reason for this is that editors prefer to publish success stories.
You can also announce the launch of your campaign with a PR at the day of launch but this is tricky because you will have to have an exciting new product or service to get the editors to pick your PR.
https://www.krowdster.co/blog/5-deadly- ... takes.html
luiskickstarter wrote:Has someone used PR distribution services like pr newswire, erelease, newswire for kickstarter launch etc. If yes, what is the best PR distribution service beside these 3?. Second question, When we should submit PR release? when launching or in the middle of campaign?
CoolBacker wrote:
Something to keep in mind with any PR distribution service is that while they may distribute your press release to their network, there's no guarantee you'll actually get press coverage.
While creating a press release is a great idea, you're often times better off promoting it yourself to relevant sources you can contact directly.
Here are two great lists of sources to submit your own PR:
https://www.hyperstarter.com/find-crowdfunding-influencers
https://medium.com/@brianfz/11-websites-that-will-promote-your-kickstarter-or-startup-fbe5d877d751
As far as when to submit a PR, make sure you're giving press outlets enough time to write, edit, publish and share your story. Depending on their article queue, that can sometimes take a couple weeks, so within the first week of your campaign is ideal.
Best of luck!
luiskickstarter wrote:Vanessa wrote:The best time for distributing a press release is when your campaign is at least 30% funded and you should aim to reach these 30% within the first week. Main reason for this is that editors prefer to publish success stories.
You can also announce the launch of your campaign with a PR at the day of launch but this is tricky because you will have to have an exciting new product or service to get the editors to pick your PR.
https://www.krowdster.co/blog/5-deadly- ... takes.html
Vanessa,
Let me ask you this, is the distribution service offered by http://www.krowdster.co better than using pr newswire, erelease, newswire etc?
luiskickstarter wrote:What the report will include once the pr is submitted thorough krowdster?. Will the report shows URL where the PR has been published?
CoolBacker wrote:luiskickstarter wrote:Has someone used PR distribution services like pr newswire, erelease, newswire for kickstarter launch etc. If yes, what is the best PR distribution service beside these 3?. Second question, When we should submit PR release? when launching or in the middle of campaign?
Something to keep in mind with any PR distribution service is that while they may distribute your press release to their network, there's no guarantee you'll actually get press coverage.
While creating a press release is a great idea, you're often times better off promoting it yourself to relevant sources you can contact directly.
Here are two great lists of sources to submit your own PR:
https://www.hyperstarter.com/find-crowdfunding-influencers
https://medium.com/@brianfz/11-websites-that-will-promote-your-kickstarter-or-startup-fbe5d877d751
As far as when to submit a PR, make sure you're giving press outlets enough time to write, edit, publish and share your story. Depending on their article queue, that can sometimes take a couple weeks, so within the first week of your campaign is ideal.
Best of luck!
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