Request your advice - Great campaign start, then slowed down
  • gobysavvy
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    Request your advice - Great campaign start, then slowed down

    by gobysavvy » Sun Aug 02, 2015 2:02 pm

    Hi guys,

    I launched my first KickStarter campaign after preparing for it for over a month. The first day was a big success, we raised about 15% on Day 1. Since then, it's been very slow, and I'm hoping for your advice to get traction moving.

    My team and I did everything we could: build a project video and explainer videos, create tons of custom graphics to illustrate the campaign details, test which rewards backers might want, contact bloggers, organize a couple minor press releases, we even tested the name of the campaign and image to find the right one!

    The project is to build a tool that can review websites and apps to help creators make their product easy to use and user-friendly. Campaign link: https://www.kickstarter.com/projects/36 ... endly-tech

    So what do you think the problem is? Is anything unclear in the campaign video / description? Is the idea not received well? Are we not marketing correctly? Should be remove or add anything to the story?

    Any help is highly appreciated, thank you!


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    giftsandcoupons
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    Re: Request your advice - Great campaign start, then slowed

    by giftsandcoupons » Sun Aug 02, 2015 3:11 pm

    For me I associate an app as something that would be free (or near free). Connecting a mobile app to a website though is complex. If there's a problem with the website then surely I should be using my laptop/computer to see the changes that need to be made - rather via your app?

    Fixing things via an app might be complex too though, since it would be via a mobile. I think the idea is great but having an actual website version with an app add-on would be best. I'd love to have my sites reviewed and would pay for it, as I think I trust you guys and your experience...but not sure an app only is the best way forward.
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  • gobysavvy
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    Re: Request your advice - Great campaign start, then slowed

    by gobysavvy » Sun Aug 02, 2015 6:01 pm

    Thanks so much for your advice and review! Actually the "app" is a web Browser tool (chrome plugin), used to analyze websites and web apps. But I updated the naming conventions from "GobySavvy app" to "GobySavvy browser tool" so that anyone with the same confusion as you can better understand. Thank you very much!
  • pxwee5
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    Re: Request your advice - Great campaign start, then slowed

    by pxwee5 » Sat Aug 08, 2015 9:14 am

    Same goes with an indiegogo campaign I launched 5 days ago. I watched your video and I think you have a really solid app. How much did you raise from friends and families and have you done any marketing for your campaign?
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