We're happy we found this forum when we started researching the Kickstarter process. I'm one of the co-founders of NINOX and we just launched a Fall / Winter collection of men's jackets using performance fabrics, but in a modern and sophisticated style.
We are bootstrapped, using our own savings to start the company and launch the brand, and we've had some great success to date. We want to create some more products to build out our men's wear collection so we've done a dress shirt using a cool blend of Merino and Organic Cotton. It essentially creates a super fabric that is as soft as regular cotton, but has some performance qualities that Merino provides such as being anti-microbial and wrinkle-resistant.
We are based in Boulder, Colorado, so if you've ever been here, it's a great combination of the outdoors life and incredible entrepreneurial vibe.
Here is our Kickstarter Project: The NINOX Aspen: A Merino | Organic Cotton Dress Shirt
https://www.kickstarter.com/projects/723089612/the-ninox-aspen-a-merino-organic-cotton-dress-shirOur website is
http://www.ninox.cc if you want more information on our company.
Thank you!