KickstarterForum.org

I have developed a product that I think many musicians like myself will want. There are products established that do some very similar things. My value proposition is strongly competitive with them and includes such differences as

• intuitive application - seen once, immediately recognized as easier and faster to use
• gets a great "WOW, that's neat" response
• wide market - all instrumentalists, vocalists, teachers, students, performers at all levels, from beginner to full time pro performer.
• versatility - all other similar products work only one way, one time
• reusable - mine is reusable saving both money and the hassles of changing for new situations
• faster to use - right out of its simple packaging
• brandable for volume buyers - many music companies are prospects to resell or give away
• very long (really long) markups at both retail and wholesale
• exportable worldwide - no language issues for various markets
• low price point - in range of bus/subway trip or a slice of pizza and soft-drink

Preliminary research says I need $5000 for materials, equipment and simple (rack ready) packaging. Estimated sales after one-year, high 6-figures.

But aside from a web site, how can I promote this to musicians so they will support the crowdfunding campaign? Surely there are online articles and maybe even books on how to promote a crowd funding campaign?

May I have some guidance about those resources?

Thanks

Regarding online articles, I recently wrote a crowdfunding guide for musicians that might be helpful? It links to some helpful articles and online communities.

See: http://www.crowdcrux.com/crowdfunding-guide-musicians/

In terms of outreach, you essentially need to reach musicians, get their feedback, and start building up an email list or contact list of interested people. I'd create a list of blogs, online communities, etc. I would also look at other music technology projects and see what websites they got on study how they rallied support.

How to research campaigns: http://www.crowdcrux.com/how-to-researc ... campaigns/

What exactly is your product though? I'm a musician, so use me as an example to sell this to