by Artofthekickstart » Thu Jun 13, 2019 2:17 pm
This week on Art of the Kickstart, we spoke with the team at Hush Iced about their recent Kickstarter campaign that ultimately raised over $1.1 million CAD!
Check it out here: [url]https://artofthekickstart.com/keeping-cool-kickstarter/
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Key takeaways include:
-Solving pain points with a new product using crowdfunding
-How to approach product development using textiles
-Why you may want to use crowdfunding to launch new editions of existing products
-Why using Kickstarter may be a better option than a traditional pre-order approach
-How to begin preparing for a crowdfunding campaign
-How to build up an audience ready to back your Kickstarter project the day you launch
-Why having someone dedicated to public relations for your project can pay off
-How to handle Kickstarter stretch goals
-Why email marketing is an important part of a Kickstarter campaign