New Research on The Factors that Affect Kickstarter Success
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    Cristina
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    New Research on The Factors that Affect Kickstarter Success

    by Cristina » Tue May 10, 2016 2:35 pm

    I just got the chance to interview a researcher at the University at Buffalo School of Management on the factors that impact crowdfunding success.

    The study’s co-author, Christopher Courtney, is a Western New York Prosperity Fellow and doctoral student at UB School of Management. He brought a lot of great insights to the podcast.

    In this study, the team tracked and analyzed 170,000 Kickstarter campaigns to uncover the factors that affect crowdfunding success. Specifically, they looked at the impact of your images, video, and the comments on your campaign.

    Read the article here: http://www.crowdcrux.com/new-research-o ... r-success/

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    Perry90
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    Re: New Research on The Factors that Affect Kickstarter Succ

    by Perry90 » Mon May 23, 2016 5:21 pm

    Great article! Like what they said in the podcast, a video is crucial! I hope to learn from this and create a Kickstarter that will actually get funded! I did not know that comments also helps with the success in a campaign, especially the fact of them being positive or negative.
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    Re: New Research on The Factors that Affect Kickstarter Succ

    by airawear » Tue Jun 14, 2016 4:09 am

    Wow I didn't know anyone would do a research study on crowdfunding. Cool!
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