In this week's episode of the podcast, find out how this company used multiple successful Kickstarter campaigns to grow their product line.
Check it out here:
https://artofthekickstart.com/using-kickstarter-grow-product-line-aotk272/Key takeaways include:
-How to use crowdfunding to grow your product line
-How to think about features, pricing and more when designing a new product
-How to build a community around your product
-How backing a product on Kickstarter is different from buying a product on a different website
-Why listening to your customers is critical
-Why you need to research everything before beginning to launch a Kickstarter project