This is an Ask Sal podcast, where you submit your questions and I answer them! Andrew Cross asked:
“This is the second time I’m launching a campaign. What are the best ways to get external traffic to your Kickstarter page?”
While some crowdfunding campaigns will receive 90% of their backers and pledges from the Kickstarter ecosystem, the majority of campaigns tend to see a 50/50 or 60/40 breakdown. There are even some projects that drive 90-100% of their own traffic!
I don’t have stats to back this up, actually, it would be great if Kickstarter released this in aggregate form, but this is the hearsay findings from speaking with many entrepreneurs on this podcast.
Read the article here:
http://www.crowdcrux.com/how-can-you-ge ... -campaign/