I had a real live #girlboss on the podcast today who has grown a fashion brand from nothing into a thriving ecommerce company.
Dara Elliott is the founder of Brevity Brand and a binge listener of the Crowdfunding Demystified podcast. She launched a Kickstarter campaign for the Do Anything Jacket: Athleisure Meets Modern Design.
Not only did Dara hit her goal on the FIRST DAY, but she went on to raise 285% of her original crowdfunding goal. Having learned a tremendous amount, Dara came on the podcast to share EVERYTHING with you, including what technique got her the most Kickstarter backers.
Read the article here:
http://www.crowdcrux.com/girl-boss-shar ... rter-goal/
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