fashiondesigner wrote:People have said that Fashion is a tough category in Kickstarter because most backers on the site are male. I launched my first ever campaign for my high performance fashion line a week ago (see https://www.goo.gl/6JwwFv) and we are moving slowly. Regarding the social media, we've been posting on FB, Instagram and Twitter. We are trying to find new ways to promote the campaign now...If I had known, I would have a solid marketing plan planned before launch.
garrettrmartin wrote:I think the most important thing is just realizing how much work goes into creating a campaign. It's something that has to be started months in advance and includes working on it everyday to build that following and make sure you know the message your trying to get across. I'm currently on my third campaign and still have a lot to learn as it's not something that happens overnight!
inflexionUSA wrote:Connect, Connect, Connect
It's important to have a strong following of passionate supporters long before you start a campaign.
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