What I have read and we plan to do is have the marketing campaign of your kickstarter project start at least a month before the launch itself. That way you could have build up anough hype by blogging, sharing, press and mouth to mouth to go through the roof within the first week. I see that your project is already scurring along. If it is not successful you should inform yourself about campaign booster websites (which I am also cautious about). If nothing else you should try again, if not kickstarter there are numerous other platforms out there. I found this on another forum:
https://www.linkedin.com/pulse/20141122 ... g-websitesI think your product is nice and your goal realistic, keep up the good work and you will succeed!