lloyd wrote:Hi becky3343,
The folks funding you are giving you money in exchange for your product/service. To create trust in your ability to actually produce after you've gotten the money, an about us section would be good. Folks who have a doubt about you will read this and feel more confident about funding you.
What I'd recommend for your about us:
1. Show a pic of you and your team
2. Share the skill each team member brings to the project
3. Talk about your past achievements
4. Tell them why you are confident you can deliver.
I hope this helps.
lloyd wrote:It's not overkill. Be honest and don't over do it. There is a chance you may come off "faking" your background and skills. The point is to inform the viewer that you have the background and skill to finish the project.
As for a video in the about us, YES. Make a video with you guys taking and it will help create additional confidence.
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