by sbriggman » Tue Apr 21, 2015 7:00 pm
Also - you asked on another thread about Twitter. I think every social network is different. Some are better for certain projects than others (and products). However, I do think it's important to be on every one, even if it's just a minor presence.
I also will use social media like twitter combined with Buffer to gauge the phrasing of certain messages. So like maybe the message "Check out our X ___link___" gets less clicks than "We just introduced a new reward for our project, and it will make you giggle ___ link____" because people want to find out what the reward is.
All marketing is trial and error and tracking it with data if possible, so you can use twitter in the long run to gauge which messages your base or other people connect with.
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