How to promote our campaign?
  • User avatar
    drudge
    -- Junior Member --
    -- Junior Member --
    Posts: 43
    Joined: Tue Jan 02, 2018 8:58 pm

    Re: How to promote our campaign?

    by drudge » Tue Jan 02, 2018 9:22 pm

    Vanessa wrote:To promote your campaign you can use social media, Twitter and Facebook, and also you need to cover your PR.
    Check out these two articles about facebook ads and how to write your media pitch
    https://www.krowdster.co/blog/how-to-cr ... paign.html
    https://www.krowdster.co/blog/crowdfunding-pr-tips.html


    Good advice. I'd say backercamp is pretty solid too.


    we will not be silenced! we are just getting started!
  • User avatar
    DaveGarber1975
    -- Senior Member --
    -- Senior Member --
    Posts: 74
    Joined: Wed Dec 06, 2017 7:39 pm
    Location: Provo, UT
    Contact:

    Re: How to promote our campaign?

    by DaveGarber1975 » Wed Jan 03, 2018 3:59 am

    Getting featured in Indiegogo's newsletter is your best option. It'll bring a deluge of pledges, but only for a day or so.

    As for other marketing options, the techniques that are most likely to bring you the most pledges are, in order: (1) social-media advertisements, (2) cross-promotions, (3) affiliate marketing, and (4) public relations.

    PR is popular but, because it tends to produce sales more slowly, it's generally better-suited for established companies than fleeting campaigns; however, since your campaign is already funded and on InDemand, PR may be more profitable than if you were still seeking to reach your goal.

    For affiliate marketing, Funded Today's Cashback Network is good for creators seeking a comprehensive marketing agency, but you'll likely need to qualify to get enrolled in it. If you'd like an a-la-carte service, then you should consider Kickbooster, which also offers more flexibility in working with your profit margins.

    For cross-promotions, it's best to focus on similarly-sized campaigns that either offer complimentary (not competing) products or appeal best to similar demographic segments.

    For social-media advertisements, you're most likely to find success on Facebook. Just choose the best images that you can find, add some good text, and try to make your ad look like something that a friend would post rather than an obvious advertisement for something.

    And, if you'd like to consider some hired marketing help, then please feel free to contact my employer Funded Today.
    I work for Funded Today, which has helped hundreds of crowdfunding projects on Kickstarter and/or Indiegogo to raise over $175,000,000 altogether. How may we help you? Please learn more at www.funded.today and/or www.fundedtodayreviews.com
  • User avatar
    AaronGR
    -- Junior Member --
    -- Junior Member --
    Posts: 38
    Joined: Mon Jan 29, 2018 11:56 pm
    Contact:

    Re: How to promote our campaign?

    by AaronGR » Tue Jan 30, 2018 12:32 am

    Hi, this is Aaron from GismoReview. There are actually quite a lot of way to promote your campaign. The simplest would be using your social media platform to do some paid advertisement such as Facebook ads. Also, Google ads and etc.

    # Try to reach out to the FB page owner. Some of them are kind enough to promote your project for free, others may include fees.

    # Change your perks to something like "share it on your social media and you will get 1 for free" "share it with your friends for free shipping". The response is going to be enormous, I've seen a lot.

    # Reach out to the other project creators of similar projects. Try to ask for a shoutout in their backer's email list, in return, you do the same. Most of them will be willing to accept the offer. it's a win-win.

    Hope these tips help.
    By the way, I can help you to promote on GR as well. For free. Contact me if interested.
    https://www.gismoreview.comPromote your Kickstarter now
    This is Aaron from GismoReview. GR is a website where to help people promoting their crowdfunding project. Contact me for a free promotion.

Who is online

Users browsing this forum: No registered users and 13 guests