You should of hired us (Even though we haven't launched officially yet, on this forum there's some nice reviews of the work we've done). Ok let me take a look at your campaign.
Just to break down what you wrote:
- Community building: 18k+ people, but did you engage with them? They know what you're doing and you kept in touch alon the way?
- Pr: Which PR company?
- Great media coverage, everyone seems intrigued about what we are doing. Who has said this + who have you contacted?
- BackerClub : It depends with these guys, but since they checked you out and added them, I'm surprised they couldn't get you one.
Onto the campaign page.
Using a hot looking lady was clever, but the photos don't look to be high enough quality or perhaps use filters better.
The orange logo on the front reminds me of a RPG computer game or Portal? Perhaps it was an accident, but you could promote this as an advantage.
You mention in the video, it's safe and secure...but could you show tests to show how it's safe and secure. I think all the words you've said in your video need to be backed up on the campaign page + visually too.
For me, I understand this page is fun but since your audience is wide and varied, I'd personally remove phrases like "are you nuts", "haha" etc., from the page.
- You need to come across as professional and serious, as backers are investing their money.
There's also references on this forum:
recommend-using-hyperstarter-t6127.htmlAlso I wrote a LinkedIn article on finding influencers which you may find useful:
http://www.linkedin.com/pulse/100-crowd ... giles-daweI see you've 30 days to go, which is good. I wouldn't mind helping you out if you want to get in contact via PM or email at
email@hyperstarter.com