Launching on the 4th of July weekend
  • aknicholas
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    Launching on the 4th of July weekend

    by aknicholas » Fri Jul 15, 2016 9:01 pm

    I launched a project on July 1, the beginning of a 3-day weekend in the US. I was a little unsure about the timing, but discovered that my estimation of people's habits were correct: They leave early on Friday and have a lot of time to themselves. Shopping for food and fireworks is neither time consuming nor regimented. I saw a lot of traffic and the best first week for any project I have every run.

    I'll add, I've never had a bad experience with crowdfunding over a holiday. Although it may seem like people are busier, I think Kickstarter backers have a way of finding time to search for projects and a holiday doesn't present any more of an obstacle than the duties of a work day or weekend plans.

    What have your experiences been around holidays?


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    Cristina
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    Re: Launching on the 4th of July weekend

    by Cristina » Wed Jul 20, 2016 8:41 am

    This post has been moved to the General Chat + Introduce Yourself section.
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    sbriggman
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    Re: Launching on the 4th of July weekend

    by sbriggman » Fri Jul 22, 2016 7:47 pm

    This is really great insight. Definitely have seen mixed experiences around the holiday. Traffic in general does tend to decline to Kickstarter on the weekends, but that doesn't necessarily mean it's a bad time to launch.
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