by pbsanford » Sun Nov 02, 2014 5:18 pm
Well... I've finally gotten myself out of bed (from being pretty depressed) and decided to get through this.
I think we newbies at ks tend to make this mistake - I definitely should have done an extensive pre-launch to include setting up social media pages, and acquiring a good following base BEFORE launching my ks project. We must generate excitement, anticipation and a bunch of people who are ready to pounce and pledge the day of launch.
I considered shutting down the campaign. Trouble with doing that is that you can't simply relaunch by posting the same project. You have to copy and paste it to an entirely new one. So, I decided there's no downside to simply leaving it up and getting off my ass with what I should have done with social media in the first place! Luckily I had set the ks project duration at 40 days. So - if we can manage to get a social media presence and following in a week to 10 days, we really won't be that far behind; we'll still have the usual 30 days or so to run the campaign. While it's running we'll bust our own chops to promote. If the project "fails" we'll keep promoting and simply relaunch.
Realistically, I'm a total dud when it comes to social media. I'm a bit of a reclusive engineer although my friends and acquaintances see me as being social and outgoing. So here's what I did...
I posted a (free) job listing on the local Cal Poly job site looking for a student who really knew how to handle the social media - setting up pages at FB, Twitter, Instagram, YouTube, all of them. He's amazing and knows what I don't know about that stuff. In about a day he set them up. We work even on the weekends and into the night. I don't know why the rest of the planet shuts down on Sat and Sun and after 5 pm.
This will end up being a huge experiment - but I'm sure learning a bunch!
Thank you for your kind words about my invention. Everybody who has seen the concept, especially those who have seen the prototypes up close, thinks it's a winner. That's encouraging for me. I've put several years into the design, patents, etc. I'm not the type to give up - engineers are used to solving problems. This is just one bump in the road that should be able to be smoothed out.
I'll keep you posted.
To address an earlier post - we did look into having injection molds made in overseas. That will be up to the injection mold company to do it the best way. Their estimate of $30K per mold is, actually I believe, a Chinese mold. The actual production (molding) of the parts, it turns out, isn't any cheaper in China once the mold is made and tested. I'd really like to keep those jobs in the United States.
Best of luck with your campaign as well! It looked pretty cool to me!
Thank you all for your comments and support!
Best regards,
Peter