Hey there James, love what you're doing with this project. Fitness and nutrition have always been a key element of my life. Bringing this to people in an organized and creative way could prove to be very inspiring.
I'm launching a project with a team of professional's here in the states next month check us out
http://ks.skylinyl.com/ Getting to the point, there are some very strong elements about your project that I like the video is direct and clear. The mission is helping people get fit from anywhere without any equipment.
My questions is why do people need this ?
Who are the people that struggle with fitness/nutrition ?
What are some of the main hurdles for your users to getting in better shape ?
If you had some of your users giving a short endorsement about how your system helped them get fit, saved them the hassle of going to the gym or using Youtube that would be a key indicator and help build trust in your brand.
With the proliferation of free internet content, it's relatively easy to find videos and recipes without a cost. I want to see more of the advantages to your system and see how it works , how it's going to help me get fit, get healthy, make my life better.
You have a great concept I would encourage you to push further into the problem, solution scenario and talk a little bit more about what the problem is and why your solution is the best. Who else is out there doing this and why are you better ?
Keep moving forward and you will get there. Excited to see your project go live !