KickstarterForum.org

Hello! This is my first campaign. Im trying to get my product on store shelves. To this point i have raised 30% of my $2000 goal. Please check out my campaign and what I've posted below. Any help or advice would be hugely appreciated.
I am trying to start a business making and selling my own dry hot sauce called Fire Powder. 

Tangy, spicy, and savory. Delicious on fries, popcorn, fish, chicken, fruit, and anything you would normally put hot sauce on.   It is difficult, and expensive to get a small business off the ground.  Funds raised would go towards licensing, application fees, labels, supplies, bottles, graphic design, website design, etc., etc.

This money would allow an pre-stock inventory to be created, ready to be shipped, sold and distributed.

With in stock inventory, a finished web page, proper licensing, etc., I would then be able to contract distribution sources like local restaurants, specialty grocery stores, etc. I would also be able to start selling immediately from the website, and invest in SEO services to maxamize customers from search results  

https://www.facebook.com/firepowderhotsauce http://firepowderhs.blogspot.com/

Risks and challenges

Risks are always an issue. I believe the biggest risk is not being able to find enough distributors, or not having enough online customers to make the product viable.

I think I can overcome this however. With good web design, and SEO services, I believe I can create a consistent online flow. I believe that local distributors can be found. I would target places that like to sell local. If that proves successful, the next step would be regional and national distributors. I'd also help get the work out through local events, like fairs and farmers markets. Word of mouth.

Some challenges will be getting word of mouth recommendations out there. I think this will be best achieved by getting as many people as possible to sample it. When they try it, they will love it. The plan will be to set up at farmer's markets and other events.

SEO services and marketing will be a challenge, but I have some experience in this, and am confident I can be successful here.

Purchasing in bulk will greatly reduce overhead costs. Seasoning ingredients come down in cost when purchased in bulk, as do the bottles, lids, shrink bands and labels. If I can purchase by the pallet, profit margins will increase.

I have already had some success selling to locals, and the feedback has been very positive.

I already have a good label printer, and a good bottle supplier, but need to order in larger quantities to reduce costs.

I am happy with my spice suppliers, but am willing to continue to look for lower costs there. I recently found a local supplier that I think will be much more affordable, again increasing profit margins.

Currently the item is made in home, as a cottage food establishment. If I am able, I would eventually like to move to a commercial kitchen, or manufacturing facility.

If you get a KS, we can comment and look over it...