KickstarterForum.org

Hey guys!

We got of to a good start with our digital pin What is the most important thing in order to keep the momentum according to your experience? We have a PR-agency so we rely on them for press coverage, we do some Facebook Ads (limited budget). But how about the type of services like BackerClub and their likes? Worth spending the money or not?

Check out our campaign here and give us some feedback
https://www.kickstarter.com/projects/pi ... collective

Cheers
Olof

Wow the pins look amazing!

My brief advice to keep it going is not rely on a couple of sources to get noticed. You're using FB targeted ads I guess (people into fashion, wearables + of course know about Kickstarter/Crowdfunding), but that may run out and is expensive.

Backerclub + Backercamp are good, they're established. But they're not "hands on" and based around their own collection of backers.

The thing with your product is that it's very cool and unique. I think it can be targeted at all age ranges and the more backers you get, the more potential backers will trust you - helping the momentum.

One thing I would say, is the default badges on the app look limited. How many are there to choose from? Could you say connect your phone to a USB and upload logos? How about integrating it with writing from the phone?

My current thought is alot of people attend meetings, they have a badge with their name on. A cool electronic badge like this would be amazing to have at conferences and meetup forums - have you targeted them so far? How about a tier where conference owners could buy 100 pins?

In terms of connecting with influencers, have a look at a post I wrote which you might find useful:
http://www.linkedin.com/pulse/100-crowd ... giles-dawe

I'd love to help out with this campaign, feel free to email at email@hyperstarter.com - a list of some testimonials from our clients are on this board at: recommend-using-hyperstarter-t6127.html

Best of luck, it looks great!

Hi Olof,
Here are a couple of articles about boosting your campaign contacting backers and using Twitter
https://www.krowdster.co/blog/how-to-fi ... egogo.html
https://www.krowdster.co/blog/how-to-bo ... itter.html

Thanks Vanessa - I will check them out!

Hi Olaf, What about the text I wrote on your campaign, plus the Influencer's link - useful?

Olof wrote:Thanks Vanessa - I will check them out!

Yes very helpful! I wanted to write a more elaborate answer to it and I just woke up - will get back to you during the day

No problem! Look forward to your email.

Olof wrote:Yes very helpful! I wanted to write a more elaborate answer to it and I just woke up - will get back to you during the day

Cool project and cool pin,
One yestion is the white frame needed? would look better without it
Best regards Martin

hyperstarter wrote:Wow the pins look amazing!

My brief advice to keep it going is not rely on a couple of sources to get noticed. You're using FB targeted ads I guess (people into fashion, wearables + of course know about Kickstarter/Crowdfunding), but that may run out and is expensive.

Backerclub + Backercamp are good, they're established. But they're not "hands on" and based around their own collection of backers.

The thing with your product is that it's very cool and unique. I think it can be targeted at all age ranges and the more backers you get, the more potential backers will trust you - helping the momentum.

One thing I would say, is the default badges on the app look limited. How many are there to choose from? Could you say connect your phone to a USB and upload logos? How about integrating it with writing from the phone?

My current thought is alot of people attend meetings, they have a badge with their name on. A cool electronic badge like this would be amazing to have at conferences and meetup forums - have you targeted them so far? How about a tier where conference owners could buy 100 pins?

In terms of connecting with influencers, have a look at a post I wrote which you might find useful:
http://www.linkedin.com/pulse/100-crowd ... giles-dawe

I'd love to help out with this campaign, feel free to email at email@hyperstarter.com - a list of some testimonials from our clients are on this board at: recommend-using-hyperstarter-t6127.html

Best of luck, it looks great!

Thanks for taking time with this!

We don't rely on one thing and we are quite active in social media, we have a P.R company in the UK working the press and so. I just want us to do as much as possible to maximize our impact I am a bit curious about Backercamp/Backerclub so might sign up there.. There just seems to be so many scammers out there! Once launched one really get bombarded with emails. Getting somewhat tiresome. And I think I've read most guides by now and thats why I asked in this group

About the app, one can create, upload any kind of picture to the app and then the pin so there is no limit there. Some of the pictures in the app are limited due to the fact that we started out with a screen that didn't have as good resolution and picture quality as the one we got our hands on later on in the process and are now building on. And back then we created our own patterns ourself as we didn't have the rights to alot of good pictures. When completed the creator will be more powerful than the one you see in the film - it's a work in progress.

The meetup forums was a great idea - I will look into that and see if we could get some traction there!

I didn't really get what you are going to at Hyperstarter though?

Thanks again!
//Olof

rijoRodel wrote:Cool project and cool pin,
One yestion is the white frame needed? would look better without it
Best regards Martin

Hi Martin,

with the screen we are basing the pin on we do need a frame - trust me I have twisted the arm of Johan (our industrial designer) about it

Cheers
Olof