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Kickstarter Tips and Advice

Four Kickstarters Later: Tips from Eddie Lee of Podo Labs

Tips to help you plan and run a successful campaign.

by Artofthekickstart » Wed Sep 13, 2017 8:54 pm

Hi! This week on the podcast we interviewed Eddie Lee of Podo Labs - he's the guy behind Podo, Jack and, most recently, Belle.

Here are our key takeaways from his interview.

-What to expect to be different when you’re running your second, third or fourth campaign
-How to manage a crowdfunding campaign without losing focus on your existing customers
-How to use Facebook for consumer research
-How to get press coverage from the best online media outlets
-How to adequately prepare for a Kickstarter campaign
-How to make sure you truly understand your value proposition

Eddie also introduced us to a new technique for reaching out to journalists that we were pretty impressed with.

Check it out!
Art of the Kickstart
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