The current industry leaders in affiliate marketing for crowdfunding campaigns are arguably (A) Kickbooster and (B) Funded Today's Cashback Network. The latter is good if you want a comprehensive marketing package that includes affiliate marketing; however, you'll likely need to pass Funded Today's ...
Cross-promotions are great. They're arguably both underrated and underutilized. In my employer's experience, after working with nearly 2,000 crowdfunding campaigns, we can say with confidence that the most effective ways to market a live campaign are, in decreasing order: (1) social-media advertisem...
For crowdfunding ads, statistically speaking, lookalike audiences are among the most effective ones that you can target, in my employer's experience. Lookalike audiences of your own backers are usually best. Lookalike audiences of people who have backed similar campaigns are generally second.
I am a big believer in building it and they will come I agree that, if you create a good enough product, then it'll virtually sell itself. And, in such cases, a great presentation coupled with great promotion will only enhance the success that it would naturally enjoy on its own. And, conversely, m...
If you've got a great product then obviously you don't need to do any marketing. I bet none of those big campaigns even spend a diem on marketing... lucky for them. You might not "need" to do any marketing, but it can still help. Especially if you value expanding your customer base more t...
drudge wrote:This is like the fourth forum i've seen you post this exact same message in.
Alright. That could be. People sometimes ask the same questions or struggle with the same issues or bring up the same concerns in different threads. What would you suggest?
No marketing is ever needed if you have a killer product. That's generally true. Sriracha sauce became commonplace without any marketing at all, as far as I'm aware. But it's also true that, even if marketing is not "needed," it can still help---and sometimes help a LOT. For example, Fund...
I am in the middle of my 1st crowdfunding campaign right now and I did extensive research on all the companies out there FT being one of them. The most bad reviews I read are from people who fail their due diligence test. I have myself failed their due diligence test but I can't disagree more from ...
One line answer is, "Before You Launch, Build a List" Thank you for that excellent advice. Whatever the means, whether through a Facebook page or lead-gen page or blog, et cetera, it's definitely good to build some fans in advance. Their pledges will help enhance your project's natural pl...
I think before paying for anything, you need to take a hard look at your product. Asking questions like: - Do I really think anyone will buy it? - Are my tiers and goal realistic? - Have I made the campaign page. imagery & video the best it can be - Does the text make sense and is legible? - Do...